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Creative Collaboration
Design thinking is one of the tools most commonly offered to professionals looking to become more innovative. The fruits of innovation - novel, valuable products and services - can easily be bought and sold, but planting, cultivating and harvesting know-how is far less transferrable. Learning to innovate requires diligence, patience, and direct collaboration with skillful role models.

In this webinar, Professor Sosa will share the results of his recent research in the area of creativity and design, focusing on two fundamental aspects of creative collaboration:
• Whether the key to successful innovation is collaboration
• The best conditions for successful collaboration during innovation

Mar 11, 2021 11:00 AM in Paris

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Manuel Sosa
Professor of Technology and Operations Management @INSEAD
Manuel E. Sosa is a Professor of Technology and Operations Management and the Director of the Heinrich and Esther Baumann–Steiner Fund for Creativity and Business at INSEAD. He received a BS degree in Mechanical Engineering from Universidad Simón Bolívar (Caracas, Venezuela) and an SM and a PhD degrees in Mechanical Engineering from the Massachusetts Institute of Technology (MIT). He directs the Innovation by Design Programme. Professor Sosa's research efforts are applied to improving product development systems. He is particularly interested in studying coordination and innovation networks in complex product and software development organisations. Professor Sosa teaches in the MBA, PhD and Executive Education programmes covering topics related to innovation and operations management. Full bio - https://www.insead.edu/faculty-research/faculty/manuel-sosa
Richa Menke MBA’12J - [Moderator]
Director of Strategic Design @BCG Digital Ventures
Richa Menke is a human-centered design leader passionate about driving better business outcomes through better human outcomes. Richa is a Director of Strategic Design at BCG’s corporate venturing arm -BCG Digital Ventures - which was founded on a belief that corporations will own the next horizon of innovation. Richa has over 17 years experience in the space of innovation, both R&D and innovation consulting.